Some buyers like to demand more in the buying process.


As a seller, how do you handle such scenarios and get the sale?


The conditional close technique works well in such cases.


Answer a buyer’s demand with a proposal to close. If the buyer asks…


– for a free upgrade, reply, “If I can get you the upgrade, do we have a deal?”


– for a discount, reply, “If I can get you a discount, will you close the sale?”


– for a freebee, reply, “I can throw in that for free, will you buy it?”


* * * * *


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